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Meira Foods

MEIRA FOODS: A LANTERN OF HOPE

Ignited by Gandhian philosophy, she chose to work for the society and offer selfless services. She had a couple of stints at NGOs, helping people to absorb hope and goodness to their lives. She also taught at Waikhom Mani Girls’ College as a part-time lecturer. Built an NGO from scratch and she named it Action for Community Transformation (ACT). Alongside all these countless actions, she is also known as one of the best announcers of the state. She was perfect in anchoring many big events even when the Prime Minister had attended them. A lady who owns a Master’s Degree in Food and Nutrition, the one who did not even dream of owning an establishment ever, this is the story of Hanjabam Shubhra who decided to start a food initiative named Meira Foods.

Meira Foods

Though active in multiple areas, she was always bent on empowering women, financially and socially. Her mind worked towards building a system that would achieve the goals she had set in her mind. After working in NGO sector for a while, she was brainstorming on a thought to give employment to women of the state. She always upheld the belief that women can be empowered only when they are financially independent. Exact reason to form a business for women, Meira food, rests under this thought. Meira Foods was established in the year 2004 at her Brahmapur AribamLeikai residence in Imphal.

Meira Foods

In the beginning, she had charted out a plan on how to start her own food processing industry after completing one-month long training course on food processing conducted by MSME (erstwhile SISI). She also bought some fresh fruits like gooseberries from the market and tried making candies. The processed foods were sold in local shops as the first step. If her first investment in 2004 was 1000, with four women workers on trial and error basis, now the annual turnover goes up more than 50 Lakhs.

About 24 food items of different flavors feature under Meira Foods.  Some of the hot favourites are bamboo shoot pickle, fermented soybeans, fish pickle, garlic pickle, lemon pickle, mixed vegetable pickle, Ngari and U-morok pickle, amla salty candies, bori (prepared from horse gram dhal), fried rice flacks, Heibi dry, Heimang powder (varnish fruit), hog plump, pineapple candy etc. The pickles and candies are made with local fruits from the hilly districts of Senapati, Ukhrul and Churachandpur.

Meira foods marketing primarily happens through exhibitions and fairs that gain them a lot of visibility and popularity. The Meira Foods are available in 50 local shops of Imphal East, Imphal West, Thoubal, Churachandpur and Ukhrul districts of Manipur. Also, the products are exported to Kohima, Dimapur, Guwahati and Mizoram as a part of the market expansion plans. There is no financial help from banks or government for aid given to such entrepreneurs. But still, she has big dreams of providing more employment to women through a bigger initiative, revamped in size and reach. The business is even famous in international markets, and she wishes to expand more,so Meira food becomes a brand even in overseas.

By launching such a business, one of the top entrepreneurships in the state, Subhra was able to create jobs for the unemployed women of the state. She pumped in the need for the concept of self-reliance. She has fought many barriers to maintain the business and still carry it forward with élan and dignity. Certainly, a lady of substance and personality!

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Amla (Gooseberry) Candy (veg) - Pack of 4 - 120 g

Here’s some sweet Amla candies Gooseberry) to tickle your taste buds and feel heavenly! Amla has high vitamin C content and helps to enhance food absorption, balances stomach acid, fortifies the liver, nourishes the brain and mental functioning. It is also good for skin and hair health. Made in Manipur

Weight: 120 g

Rs. 202

Amla Salty (Gooseberry) (veg) - Pack of 4 - 100 g

Salty Amla or Gooseberry candies for a tangy treat to your taste buds! Amla has high vitamin C content and helps to enhance food absorption, balances stomach acid, fortifies the liver, nourishes the brain and mental functioning. It also strengthens the lungs, regulates elimination of free radicals, improves skin quality and promotes healthier hair. Made in Manipur

Weight: 100 gm

Rs. 202

Fermented Bamboo Shoot Pickle (veg) - 250 g

Fermented Bamboo shoot pickle, spicy and tangy from Meira Pickles. Bamboo shoot based diets are rich source of dietary fibres and phytosterols and less cholesterol contents which make them one of the popular natural health foods. Made in Manipur

Weight: 250 g

Rs. 180

Fermented Fish (Ngari) And King Chilli/Ghost Pepper/Bhut Jolokia Pickle - 250 g

Fermented fish (Ngari) and King chilli pickle, for some delectable fish pieces dipped in spicy treats! King chilli, also known as Naga morich is a world renowned chilli for its unbeatable spice level and flavour. Combined with king chilli (ghost pepper), this Fermented fish pickle is a finger licking dish specially for all the fish lovers. Made in Manipur

Weight: 250 g

Rs. 243

Fish Pickle (non-veg) - 250 g

This spicy fish pickle serves as an excellent side dish. Spread this spicy fish pickle into a warm bread or a roti roll and enjoy a quick & tasty snack anytime. Made with premium quality fish and seasoned with authentic northeast spices, its a truly delicious treat to your taste buds! Made in Manipur

Weight: 250 g

Rs. 271

Garlic Pickle (veg) - 250 g

Garlic pickle tastes great with any meal owing to the spicy flavours. A delicious mix of garlic and spices, this exquisite pickle will impress your taste buds instantly. Add this to your meal time and enjoy the authentic taste of home made style pickle from Manipur!

Weight: 250 g

Rs. 180

Heibi Dry (veg) - Pack of 4 - 100 g

Dry pickle made from a local 'Heibi' fruit. It is made with Heibi, sugar, chilli powder and black salt. Made with only natural ingredients, it does not contain any artificial preservatives or colours. If you like tangy this is for you! Made in Manipur

Weight: 100 g

Rs. 227

Hog Plum Pickle (veg) - 300 g

Try this delicious and mouthwatering hog plum pickle from Meira! This flavorful, exotic, hot and sour plum pickle is made with superior quality hog plum and exquisite spices of Northeast. It also serves well as a nice afternoon snack! Made in Manipur

Weight: 300 g

Rs. 122

Instant Ngari (Fermented Fish, Ready-to-Eat) (non - veg) - 200 g

This instant Ngari (Fermented fish) is a ready to eat product. Mixed with curry and chutney to give an exotic flavour to your food. Made in Manipur.

Weight: 200 g

Rs. 243

King Chilli (U-morok) Pickle (veg) - 250 g

King chilli (U-morok) pickle for the fiery effect in your mouth that will drive you crazy in taste! Also known as bhut jolokia or ghost pepper, the King Chilli is one of the hottest chillies in the world and sets your mouth on fire with the tiniest bite! Made in Manipur

Weight: 250 g

Rs. 180

King Chilli/Ghost Pepper/Bhut Jolokia And Soyabean Pickle - Veg - 250 g

Fermented soyabean (hawaijar) combined with red hot king chilli (u-morok). Famous for its spice level and flavour, Bhut Jolokia or ghost pepper along with soyabean will create a lingering taste! Made in Manipur

Weight: 250 g

Rs. 180

Lemon Pickle (veg) - 250 g

Try this tangy lemon pickle and tickle your taste buds! This tasty, mild hot pickle is a lip-smacking delicacy by Meira Foods from their range of authentic, traditional homemade style unadulterated pickles seasoned with exquisite Northeast spices. Made in Manipur

Weight: 250 g

Rs. 115

Mango Pickle (veg) - 250 g

Try the hot mango pickle from Meira Pickles, to tickle your taste buds. Zest up your meal with this authentic and tasty home made style pickle made from garden fresh mangoes and contains natural ingredients. Made in Manipur

Weight: 250 g

Rs. 122

Meira Dried Fermented Soya Beans (veg) - 130 g

Have a great dose of proteins with the yummy fermented dried soya from Meira Foods. Soybeans are one of the major food resources that supplement high-digested plant protein in the diet with low fat/cholesterol content and high nutritive value as well as antioxidant and other health-promoting properties. Made in Manipur

Weight: 130g

Rs. 99

Meira Lemon Candy - Pack of 4 - (4 x 50 g)

The classic mixture of sweet and tart flavours in these lemon candies will really make your mouth pucker. 100% natural with no artificial colouring or preservatives added. Made in Manipur

Weight: 50 g X 4

Rs. 214

Meira Mango Candy - Pack of 4 - (4 x 100 g)

Feel nostalgic about your childhood when you taste this yummy mango candies, just the way your grandma used to make, sweet and tangy. Made with garden fresh mangoes, it tastes so good that your taste buds ask more and more! Made in Manipur

Weight: 4 x 100 g

Rs. 251

Meira Wild Apple (Heitup) Candy (veg) - Pack of 4

People with sweet tooth, be calm! Try out the sweet wild apple candy from Meira to boost your appetite! Enjoy the delicious taste and satisfy your sweet cravings with something truly healthy! Made in Manipur

Weight: 100g

Rs. 253

Mix Vegetable Pickle (veg) - 250 g

How about spicing up some veggies to make a tangy pickle? Enjoy this mixed vegetable pickle from Meira Foods. This spicy mixed veg pickle with a distinctive flavour of Northeast spices will please your taste buds and it will keep asking for more! Made in Manipur

Weight: 250 g

Rs. 133

Olive Candy (veg) - Pack of 4 - 100 g

Try this tasty sweet and sour candy made from locally sourced wild olives. Seasoned with olive green, sugar, chilli powder and black salt, it leaves a lingering after taste in your mouth! Made in Manipur

Weight: 100 g

Rs. 227

Oyster Mushroom Pickle (VEG) - 250 g

Perfect to tickle your taste-buds! Enjoy the delicious, tasty, zingy oyster mushroom covered in spices. It is a pure vegetarian pickle - does not contain oyster (Oyster Mushroom is just a mushroom variety). Made in Manipur

Weight: 250 g

Rs. 180

Star Fruit Candy (veg) - Pack of 4 - 120 g

Star fruit candy with a fancy shape and great sweet flavours! Enjoy this delicious candy and satisfy your mid day hunger pangs or irresistible snack cravings. Made in Manipur

Weight: 120 g

Rs. 202

Tamarind Candy (veg) - Pack of 4 - 100 g

Sweet candy made from Tamarind! Made with garden fresh tamarind and seasoned with sugar, salt, chilli and spices, it makes a good after-food accompaniment. Contains no artificial preservatives or flavours. Made in Manipur

Weight: 100 g

Rs. 202

Varnish Fruit Powder (Heimang) (veg) - Pack of 4 - 250 g

Tasty, delicious varnish fruit powder from Meira in Nagaland! Enjoy the mouth watering taste of Heimang Powder which is also known as Varnish fruit, prepared from fresh Heimang seeds. It is one of the oldest delicacy that carries authentic taste of Manipur.

Weight: 100 g X 4

Rs. 214

Wild Apple (Heitup) Salty (veg) - Pack of 4 - 120 g

Seasoned with black salt, this dried wild apple candy is a yummy salty treat from Meira Foods. Heitup is a favourite among sour lovers. Satisfy your cravings and relish the distinct taste! Made in Manipur

Weight: 120 g X 4

Rs. 251
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